Article Highlights

Key Takeaway:

Start-up seeks to increase card acceptance among Turkish taxi drivers through use of SoftPOS technology. Major payments networks, such as Visa, have been pushing the technology.

Key Data:

Start-up Payneer hopes to have 10,000 cabbies accepting payments with SoftPOS terminals by next January. There are a total of around 80,000 taxi drivers in Turkey, according to the fintech.

Organizations Mentioned:

• Payneer
• Yapı Kredi
Visa

A Turkish start-up hopes to entice more taxi drivers to accept contactless credit and debit cards using SoftPOS terminals on Android smartphones, under a scheme being rolled out by the local fintech.

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